Simply

Taking good care of the back end of your site can have a big impact on site performance and is critical to keeping your site secure. If you’d rather spend your time running your business and attracting new clients rather than spending your time on site maintenance, we can help!

Give us a shout today to discuss our monthly WordPress site maintenance package. It will give you some peace of mind to know that your updates are all done for you.

WordPress 4.9 “Tipton”

Animated Business Video Production

You’re likely aware that video is widely used in today’s web design and social media platforms. Video is used for everything to inform and entertain us. We love to watch and pass video along since it’s so easy to share.

Businesses are getting in on the action too, publishing Animated Explainer Videos that cover just about any topic imaginable. It already has a great presence and will only continue to gain popularity as more and more visitor’s demand it. Short videos can be a smart marketing advantage and an excellent way to differentiate yourself from your competitors.

Here’s an example of how one of our client’s, Jencor Mortgage, used Animated Explainer Video to grab attention on their website blog and social media platforms.

Jencor Mortgage Explainer Video

Watch Video

You too, can inform and captivate your visitors with creative, high-quality business video production. Learn more about Video Production Basics.Give us a shout at 403-257-7047 to discuss your video marketing ideas.

Struggling to get traffic to your website?

Before you spend a lot of time or money trying to get traffic to your site, read about these three tactics that will help you get more visits. They’re called the 3P’s:

1. Getting visits to your site (Tactics Pull)

2. Push visits to your site (Tactics Push)

3. Using your product (Product)

More than likely a combination of the three tactics to get visitors would work best.

Read full article:

http://bit.ly/2yN620f

 

While internet marketers find that both email and social media can be effective platforms, email marketing still outperforms social media in engaging an audience, and as such, is a powerful tool available to your business.

Julia McCoy, founder and CEO of leading content agency Express Writers, states that in crafting an effective email you should:

“Speak to your reader’s hearts and minds. Be honest, direct, or bold, and give them a reason to keep reading. This is the best way to tap into e-mail’s power and potential from the get-go.”

Read The Best E-Mail Openings to Reel in Readers for 4 great e-mail writing techniques to capture your potential customer’s attention.

http://bit.ly/2xRklfN

During the summer months we were busy creating a new design concept for The Calgary Shrine Event Centre. Our client requests included site features to promote rentals of the Shrine Centre facilities for Weddings, Bridal Showers, Rehearsal Dinners, Birthdays, Anniversaries, Retirements, Outdoor BBQ, Corporate, and Community & Fundraising events. While currently a work in progress, here’s a peek at the Home page of their new website.

Visit our blog or Facebook page again soon for a look at the completed version of the site.

If you have an idea or concept for a new site or to freshen up your old one, get in touch at 403-257-7047. We’d love to help you bring your ideas to life!

thanksgivingOh my gosh – time sure is flying by at a break neck pace. It’s hard to believe it’s been a year already since our homes were filled with family and friends for a festive meal and to give thanks for the blessings in our lives. This weekend we do it all over again.

Simply Effective wishes everyone a safe and wonderful Thanksgiving weekend!

“Love wholeheartedly, be surprised, give thanks and praise…then you will discover the fullness of your life.”

– Brother David Steindl-Rast

If it’s been well over a year since your WordPress website was launched and has been operational, it’s likely time for a security & performance cleanup/tune-up!

Even if you’ve completely overlooked your Dashboard (back end database of your site) and have done next to nothing, it’s never too late for improvements! That said, taking good care of the back end of your site can have a big impact on site performance and is critical to keeping your site secure.

If you’d rather spend your time running your business and attracting new clients rather than spending your time on site maintenance, we can help! We’ll update your Dashboard for you:

– Update your WordPress to the Latest Version
– Delete Spam & Comments
– Update Sidebar Menu Items
– Empty WordPress Trash Can
– Empty WordPress Deleted Posts/Drafts
– Delete Old Themes (keeping the latest WordPress default theme installed as your backup)
– Deactivate and Delete Unwanted Plugins
– Remove Unwanted Widgets
– Delete Unused Resized Images
– Change the Footer
– Restore Backup
– All Which Improve Security & Performance

We’ll help to ensure your website is running on the latest version of WordPress so that you can benefit from all the latest features, fixes and improvements that WordPress has to offer. Just give us a shout at your convenience!

 

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