Recent Posts

Writing The Social Word

Published May 15, 2013

Today is the end of our first year of writing social media for some of our clients.

Even though we have literally been writing and blogging since 2003, it wasn’t until last year that we decided to fill some of our clients’ requests to write their social media and maintain their onsite newsletters and blogs.

We have had amazing results with our first year and our social media clients are extremely happy with their ranking on page one of Google.

Check out the following links to view some of the posts we’ve created on the website blogs of a number of our clients:

Follow these clients’ sites social links to view a sampling of the corresponding social media content:

We’re looking forward to another year of writing more entertaining and informative newsletters, blogs, Google and Facebook posts.

If you find yourself a little short on time and are considering outsourcing your social media content, give us a call. We’d be happy to be of service.

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Flash on Mobiles

Published May 9, 2013

Can You See Your Website on Mobile Devices?

It’s true that every mobile phone cannot display Flash. That means that on iPhones and iPads nothing will be seen in the place of your Flash website except a “missing plug-in” image asking you to install Flash, which unfortunately can’t be done. With Blackberry and Android devices, you could download the app, but with Adobe announcing that it has stopped developing Flash player for all mobile browsers, even those apps are obsolete!!

Further…one of the main issues has been that mobile phone developers have had is the problem of power. While our personal computers have extremely powerful processors, the processors in mobiles are currently still too weak to display Flash objects. Even if the CPU’s were powerful enough, it would use up the phone’s battery life significantly and what use would that be? More inconvenient and frustrating than anything.

In summary, if folks can’t get into your site they’ll simply leave and go to one of your competitor’s sites! So it really doesn’t make all that much sense to create a site that is not viewable by the largest, fastest growing type of devices on the planet!

If you’re concerned that your Flash designed website can’t be seen on mobile phones, give us a call today at 403-257-7047 to discuss your options.

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Google Adwords Campaign

Published April 26, 2013

**Interested in more targeted search results?**

Google’s online advertising platform may just be the marketing tool you’ve been searching for…

Adwords is a quick and easy way to advertise your business on Google. Ads are created using keywords, which are words or phrases related to your business. You have more control over your results appearing in Google as you can choose when you want them to appear.

Related & Relevant

Your ads appear above or alongside the organic (free) search results when someone searches for words and phrases (keywords) that are relevant to your business. Being relevant means that your ads, keywords, and landing page (the page on your website that you’re linking to) are all closely related to what a customer might be searching for.

Adwords offers a great way to advertise your business online because now you’re advertising to an audience that’s already interested in you which can help drive potential customers to your website.

AdWords Costs are Based on Pay-per-Click, Daily Budget & Ad Performance

No matter what your budget, you can display your ads on Google and it’s advertising network. The best part about Adwords is that you only pay (pay-per-click) when someone actually clicks on your ad and visits your website.

Give us a call at 403-257-7047. We’re here to help you out!

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Happy Earth Day!

Published April 22, 2013

Earth Day is a day that is intended to inspire awareness and appreciation for the Earth’s natural environment.

It is an annual event, celebrated on April 22, on which events are held worldwide to demonstrate support for environmental protection.

Earth Day was first celebrated in 1970, and is now coordinated globally by the Earth Day Network, and celebrated in more than
192 countries each year.

To help make a difference click the following link:

http://www.canadahelps.org/Info/3/ss

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Blessings on Boston

Published April 15, 2013

You’re in Our Hearts & Prayers

Our hearts and prayers go out to all of those
affected by the tragic events at the Boston
Marathon finish line. May God give them
strength, courage, and the help they need to
recover from this tragedy.

May each and every person affected in Boston
and around the world feel God’s presence today.

Working Within a Budget

Published April 5, 2013

Websites Vary According to Size,
Complexity & Client Requirements

Our site packages are designed specifically for small
to medium-sized businesses. They vary according to size, complexity and client requirements, and like our customized website designs, no website estimate we provide is ever exactly the same. That said, we’re certain we can work within your budget!

Our site packages include the following basics:

Customized design, format, look and feel for your company’s website
Custom header graphic or slide show
User-friendly site navigation system
Client-supplied content editing (if required)
Blogging platform
Search feature
Content Management System (CMS)
Search Engine Optimization (SEO) friendly website
Domain name purchase instruction (if required)
Site hosting recommendation (if required)
Ongoing support on a client-by-client basis (separate fee structure)

Click here for more details about our website packages based on the WordPress platform »

At Simply Effective, we focus on building and designing customized websites to meet your needs and budget. Give us a call at 403-257-7047 to discover how we can bring your website vision to life!

* Additional services not listed are available depending on each client’s requirements and may be subject to separate fees.

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Have a Blessed Easter!

Published March 28, 2013

Easter – a wonderful and most beautiful celebration of spring and rebirth.

This time of year is often considered a time of renewal in our lives, the perfect time to start over – everything so fresh and new.

Springtime and Easter is also a great time to revamp your small business; perhaps a new website, a website update/redesign, or even just getting your social media underway. All you need is a dream to begin anew and we can help you set your project in motion.

To jump-start your your web design/social media adventure, or even just to arrange an appointment to discuss the details or have your questions answered, give us a call. We’d be delighted to be of service!

Have a beautiful Easter weekend.

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Web Design Keeping Us Busy

Published March 7, 2013

2013 rolling along …

We’re already into the third month of 2013. Where in the world has the time gone!?

It’s been busy here at Simply Effective this past couple of months. We’ve been working on a variety of websites for clients near and far! Have a peek at our sites in the works…

We specialize in web design for small business using WordPress. Whether you’re interested in a new site, or if you already have one but are curious about the advantages of converting to a WordPress powered platform, call 403-257-7047.

p.s. To discuss how to reach or stay connected with your customers through one or more social media sites, get in touch! We’d be happy to be of service.

p.p.s. Clocks spring forward for Daylight Savings Time this weekend. Don’t forget to adjust your clocks!

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Important to Know About Social Media

Published February 22, 2013

Social Media is Where it’s at Now!

While social media is technically still in its infancy, it has been around for a few years now. These days we’re all beginning to realize the impact it can have on business exposure and marketing. Kind of like a number of years back, when business was coming to the realization about the importance of having a website/presence on the net.

Whether you’re just getting started or have had your social media profiles for some time, the following article provides some interesting insight about one very key thing that every business should understand about social media.

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Enjoy Family Day!

Published February 15, 2013

There are plenty of fun things to do with your family right here in Calgary for the Family Day holiday. There is no shortage of activities downtown or in the burbs for people to explore.

Consider a day at the zoo, on the pathways, or a skate on the pond, to name a few. Or maybe take in the winter carnival, catch a movie, walk the mall, enjoy a concert, share a chat over coffee, or a meal at your favourite hangout. Whatever you do, celebrate in style…

Make your Family Day long weekend fun, full of belly laughter, amazing and memorable. After all this one’s dedicated to families everywhere…

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Customize Your Social Media Banners & Backgrounds

Published February 15, 2013

Perfect for All Businesses…

The social media sites don’t give much freedom for customizing profile pages, but there are
options!

Simply Effective will create custom page designs and banners for your Facebook, Twitter, LinkedIn, and Google+ profiles incorporating your graphics, logo and/or brand. Customizing your pages and banners will create an integrated look between your website and your social media sites.

The images below are thumbnails of one of our client’s integrated website and social media pages. Just an example of how your pages can have a cohesive presence on the net.
Click to enlarge.