There are plenty of fun things to do with your family and friends this long weekend in Calgary.

Many families visit Heritage Park and take a trip back through time, while others take in the festivities at Prince’s Island Park or at the Inglewood Sunfest.

Enjoy all the fabulous Music Fests, Shakespeare by the Bow or even a visit to our local museums. Fort Calgary, won’t disappoint. It celebrates Alberta’s Heritage Day with interpretive tours, movies, crafts, face paintings, a treasure hunt and genealogy presentations. Something for everyone!

For more information see August Long Weekend Activity Guide

WordPress website owners, I have a sneaking suspicion I know what you’re going to say! Either:

  • you didn’t know you had a Dashboard…what is it anyway?
    (FYI – it’s the back end of your site, the behind-the-scenes part that isn’t visible to the public; the place your WordPress functions such as plugins, themes, spam, comments and the core itself reside)
  • you check it every once in a while, when it crosses your mind, so consequently you never really know if and when updates are available
  • you noticed the updates in your Dashboard, but are never sure if it’s safe to go ahead and update so you don’t bother because you don’t want to risk your site being offline
  • when you’re busy running your business, logging into the back end of your site to check for updates is the last thing on your mind

If any of the above apply to you, you may want to continue reading!

For the record, it’s super important to use the latest version of WordPress and keep your Dashboard updated. When you don’t update your WordPress site you are risking your website security and missing out on all the most recent improvements the open source developers have added. With each new WordPress release, new features are added, performance is improved, bugs are fixed, and existing features are enhanced to stay up to date with industry standards.

WordPress comes with a built-in update notification system and whenever there is a new update, it highlights the number of available updates when you log into your WordPress Dashboard. I know, I hear you, constant monitoring and staying up to date can be tedious and time consuming.

If you’d rather spend your time running your business and attracting new clients rather than spending your time on site maintenance, we can help!

We’ll update your Dashboard for you on a consistent basis to ensure your website is running on the latest version of WordPress so that you can benefit from all the latest features, fixes and improvements that WordPress has to offer.

For more information give us a shout at 403-257-7047 today.

“The Internet is an open place. Websites are not reserved for large, brand name businesses and enterprises with multi-million dollar budgets. Every business, big or small, old or new, global or local, should have a website. Whether you’re a five person retail shop, an independent consultant, or something in between, getting a website for your business is a no-brainer in 2016.” – The Canadian Internet Registration Authority (CIRA)

Without a business presence online, missed opportunities can be enormous.

Yep, the Internet has changed our way of doing business and it’s not going to change back anytime soon!

The fact that 74% of Canadians use the Internet to help them make their purchasing decisions (CIRA) should be reason enough to consider having a website presence for your small business. Not only that,

  1. Your customers are online – the Internet is not only where your existing/potential customers do their research, but how they can find you
  2. You can give your business a competitive advantage – if you’re not online, but your competitors are, they’ll always be found ahead of you
  3. You can protect your brand online simply by registering your domain name
  4. You can build your brand online not only with your website domain name, but by using that domain name to host your business email and/or to point it to your social media platforms, i.e. Facebook, Twitter
  5. Customers believe that having a website makes your business look more credible and trustworthy

For more interesting Internet facts, see

Ready to get your business online?

From planning, designing and maintaining your site, to managing your account set-up details, we can help. It’s what we love to do so contact us at 403-257-7047 for a free, no obligation consultation to discover how we can put our expertise to work for you!

Here at Simply Effective we always have a number of websites on the go – brand new – re-designs – updates. We would like to share the initial version of a website design we’re doing for one of our current clients, Timber Ridge Property Owners Association.

Timber Ridge is a centrally located community within the beautiful Columbia Valley situated in Windermere, British Columbia. Timber Ridge Phase One development started in 1976, with the completion of Phase Three in the mid 1980’s. This privately owned community consists of approximately 329 properties, all individually owned and cared for, with common areas managed and maintained under the umbrella of the Timber Ridge Property Owners Association.

Timber Ridge is passionate about their website serving as an information resource to its members and to those seeking information regarding Timber Ridge and the local community. Together, Timber Ridge and Simply Effective created a website to match their vision to reflect the nature of their business, as well as provide a means of sharing news and updates with their social community. We are honoured to have been invited to partner up with them to build their website. Thanks Timber Ridge!

Here’s a peek at the design concept:

Whether you’re interested in a brand new site, or if you already have one but are exploring the advantages of a website overhaul with a few key
updates, or even a complete re-design, we can help! Ready to go to work? We’d love to hear from you. Get in touch at 403-257-7047.

Friday July 1st is Canada Day – the kick-start to a long weekend of celebrating the birthday of Canada.

Come out & celebrate Canada’s birthday with thousands of other Calgarians!

Canada Day is Calgary’s largest single-day festival with crowds of more than 250,000 people.

There will be free activities for the entire family on Prince’s Island including a First Nations Powwow and a Living Flag activity. And Canada Day wouldn’t be Canada Day in Calgary without music and festivities along the Riverfront. Join the fun at the Festival Market with a fantastic line-up of Canadian Bands on the Riverfront Stage, a Food Truck Roundup, and to wind up the evening, an amazing fireworks display.

For information about Calgary’s Canada Day celebrations visit:

Come on out  join us in singing Happy Birthday Canada!

This is a question that everyone has and an answer everyone ready to launch a website needs to know.

Unfortunately, it’s a question your web designer will not be able to answer in the initial conversation. In fact, it may take a few conversations. When we meet with a new client and try to answer this question, we always explain that no two websites are ever the same. They vary according to size, complexity and client requirements, and like our customized website designs, no website quote we provide is ever exactly the same.

We basically need to know your intentions for your site and answers to numerous questions so that we get an understanding of how complicated it might be, how time consuming it might be, how much site content will be provided, what type of banner would you like, identify colours and fonts, determine how many applications are required, how many pages, how many graphics/images, will social media be incorporated etc. Without this information, trying to give an accurate quote would be impossible. And, without this information it would be impossible to create a design consistent with the client’s vision.

Most website designers, including Simply Effective, will ask for an initial deposit fee in order to open the project once the website parameters have been discussed and a mock-up proposal has been approved and given the go-ahead by the client.

The approximate time frame for a WordPress site customization/installation, i.e., up to 25 pages, can be completed in 20 – 25 business days, providing ALL pertinent site content (including text, images, Word docs/Pdfs, external links, including social media links, etc.) and account information (i.e., user names & passwords) is supplied and received from the client within the time frame/start date agreed upon.

Please contact us directly at 403-257-7047 to discuss our process and fees in more detail. Thanks!



Thank you & Happy Father’s day to all you remarkable Dads, Step-Dads, Big Brothers
& positive role models…Sunday June 19th – a special day to celebrate YOU!


“Believe in your potential even if you haven’t seen the results.”
~ Gaby Natale