Looking for a web company you can work with?

Here at Simply Effective we’ve been creating awesome websites since 2003, serving our local community and beyond with affordable prices and full-service design options.

We specialize in customizing WordPress Content Management Systems and also offer social media management and multimedia production. Our clients are a diverse bunch, ranging from small start-ups to medium-sized businesses of all types.

Thanks to the magic of the internet, we can work with clients from all over the world, as long as you have an internet connection and an email address. Our mission is to create professional-looking websites and media that meets your development, design, and marketing goals, no matter what your budget is.

We’re all about collaboration and we’ll work with you to make sure we understand your unique business and customer needs while welcoming your input throughout the development and design process.

Whether you need a simple few-page site, a comprehensive multi-page site, social media set-up, or even someone to manage your platforms and write post content, we’ve got you covered! Our goal is to provide effective, functioning media that you’re proud to direct your clients to.

And don’t worry, you don’t need an unlimited budget to work with us. We’ve got service packages to fit every need.

Give us a call at 403-257-7047 to get started on your next project today!

Building strong bonds with your clients

“Customers who feel valued and appreciated are more likely to refer your business…”

Here at Simply Effective we really do care about you & your online presence & it’s evident in the exceptional service we provide our clients. Satisfied customers who continue to use our services are the cornerstone of our business.

This article outlines a variety of ways that you can build strong bonds with your clients so that ongoing relationships continue for years to come.

  • Be Interested in Serving the Client, Not Just Making a Sale
  • Be Responsive
  • Offer Monthly Promotions or Special Offers to Engage With Clients
  • Make It Easy for Clients to Refer Your Business
  • Provide Clear, Easy-to-understand Information
  • Use Social Media Effectively
  • Create a Responsive Business Website That is Easy to Navigate and Looks Great on any Device
  • Create the Content on Multiple Channels Where People Can Connect With You and Your Business
  • By Showing Genuine Interest in Helping Clients Solve Problems, You Can Build Connections That Last With Them

Click here for more detail about each of the points above https://bit.ly/3U6CmlG

 

Time for a new website? A fresh look? Monthly maintenance service?

We can help! At Simply Effective Web Design we specialize in WordPress installation/customization. We cater to businesses of all types offering full-service website consultation & design, customized mobile phone apps, explainer videos, monthly website clean-up/maintenance packages, WordPress assistance and much more.

Feel free to contact us at 403-257-7047. We’d be delighted to work with you.

Consider re-optimizing, updating & reformatting old website content

As a website owner, it can be frustrating to see your old content underperforming. You might be tempted to delete those page content and posts and start over, but doing so can harm your website’s SEO and result in lost organic links. Fortunately, there’s a better way to improve your content’s performance without starting from scratch.

Instead of deleting your old content, consider re-optimizing, updating, and reformatting it to make it more appealing to users and search engines. Here are some tips on how to refresh your old content:

  1. Replace old keywords: Research new, relevant keywords related to your content and replace the old ones. This can help your post show up in search results for new and relevant search queries.
  2. Check for outdated information: Make sure the information in your old post is still accurate and up-to-date. Remove any outdated information and replace it with new information.
  3. Add more information: Add new sections or update existing ones with more information to make your post more comprehensive and valuable to readers.
  4. Check for readability: Make sure your post is easy to read and understand. Use short paragraphs, subheadings, and bullet points to break up long blocks of text.
  5. Link older blogs to newer content: Include internal links to newer content on your website. This can help improve your website’s internal linking structure and improve SEO.

Refreshing old content is a great way to improve your website’s SEO and user experience without starting from scratch. At Simply Effective Web Design, we specialize in WordPress installation/customization and can help you optimize your website’s content, and set up your social media pages and/or write and post your social messages, to improve its performance.

Questions?

Contact us at 403-257-7047 today to learn more.

Choosing a Colour for your Website

What colours & design features appeal to your instincts or desires?!

Your website should be a reflection of your business’s unique personality to attract the right customers to your business and to make your company easier to remember. If you have an idea or concept for your website and need help pulling it all together, feel free to contact us. We’d be delighted to work with you to bring your vision alive. Give us a shout at 403-257-7047.

Check out this cool infographic to learn more about why website colours are important https://bit.ly/3ry515S

 

Colour Psychology and How It Can Impact Your Brand

In this post we have a look at this excellent infographic to see how colours & design features appeal to our instincts or desires and how the basics of colour psychology can help you “create context, evoke specific associations from your visitor, and convey a particular message”.

Check out this fantastic infographic at https://bit.ly/3ASfoql to learn more about how colour psychology is extremely powerful in reaching your target customers.

20 Benefits of Blogging

This week’s article, courtesy of SiteProNews, explores 20 advantages of sharing your company news, thoughts, stories and ideas on your blog. Adding new content to your site via your blog is important to help your business improve its search engine optimization. And, your blog combined with social media will help you reach a wider audience and potentially new customers.

Here are the top 10 benefits. For top 20 and more detail visit https://bit.ly/3XdSC5U.

1. Helps Improve Your Writing Skills
2. Helps You Become a Better Thinker
3. Teaches You How to Research
4. Helps You Develop a Personal Brand
5. Increases Your Visibility Online
6. Helps You Connect with Others
7. Helps You Build an Audience
8. Gives You a Platform to Share Your Ideas
9. Helps You Make Money
10. Helps You Stay Up-to-date on Current Trends