Time to Freshen Up

Our most recent facelift involved revamping our client’s website to coordinate with their modified product packaging.

Real Rides becomes Cycle 180! The client’s goal in revamp­ing the over­all web­site look and the redesign of their prod­uct pack­ag­ing was sim­ply to dif­fer­en­ti­ate the actual prod­uct mix being offered. That said, it never hurts to freshen up a site that’s been around for awhile! The key is to ensure that the core message being communicated, especially if successful, remains in tact.

At Simply Effective our goal, as always, was to keep the site simple and clean — good design, functionality, easy to navigate, and easy to understand. The strategy provided a new, bold, fresh look.

Check it out: